Source:Citys-progress-keynote
"City's progress keynote of slogan: Industrial commission selects war cry for its business campaign: Medal is awarded: William Lichtenstul successful with suggestion, 'Pittsburgh Promotes Progress': To be used far and wide." Gazette Times (Pittsburgh), Oct. 22, 1911, sec. 1, pp. 1, 6. Newspapers.com 85733197, 85734788.
The first actual accomplishment of the Pittsburgh Industrial Development Commission in its campaign to improve living conditions int he city and to attract diversified industries was completed yesterday when it selected a slogan to be used on all its literature and correspondence. The selection of a medallion, embodying the slogan, for use on menus and elsewhere, also was considered. In addition, it may be fashioned into pocket-pieces to be a constant reminder to the owner of the commission's aims.
After several days of deliberation, and with hundreds of suggestions before it, the commission yesterday afternoon unanimously adopted "Pittsburgh Promotes Progress" as its slogan.
William Lichtenstul of 3441 Milwaukee street, an employe of the Friedman Realty Company, is the entrant who will be given the gold medal. Mr. Lichtenstul's contribution was number 517, out of a total of over 6,000. He submitted a score of suggestions.
The finding of the commission was based on a consideration of the fact that the slogan should be broad in purpose. Another attractive suggestion was "Workshop of the World."
It was finally decided that this conception of Pittsburgh was general and world-wide, and thus appropriate, but it was the sense of the commission and its advisory committee of newspaper owners and managing editors that Pittsburgh should be presented in a broader light.
"Pittsburgh Promotes Progress" is expected to apply to the civic, educational, commercial, as well as the industrial advancement of the city. It was the sense of the joint committee that Pittsburgh has been specialized too much as to industrial achievement and that the world is not familiar with the development of Pittsburgh as a residential center, as an educational center and as a place worth living in, as well as a place to earn a living in.
The commission will have drawings prepared embodying the slogan. It is the intent to use it in connection with the coat-of-arms of the city, with "Pittsburgh" over the crest and "Promotes Progress" in a semi-circle under it. Every user of the mails, every user of stationery, every manufacturer, every wholesaler and retailer will be urged to have the slogan on every piece of matter sent out.
One of the suggestions considered by the joint committee was the slogan, "Pittsburgh Needs No Slogan," but, upon final consideration, it was deemed too boastful.
Many novel designs were submitted and scores of artistic conceptions were presented. One of the suggestions to receive the careful consideration of the commission is in the form of a medallion, and it may be used as a pocket-piece for distribution at conventions and public gatherings.
